If you are deciding about the development of an e-commerce site then Magento is one of the most likeable platforms among the developers that you also can use. This open-source platform will help you to build a powerful eCommerce platform that you can adjust and control according to your needs. Some leading brands in the world like Nike, Ford, Samsung used this platform for building their site. By website development in Magento these leading brands have been able to design their website attractive that lures more customers and increases sales of their brand.
If you are planning to launch your eCommerce website and want something customisable that can attract more customers to your site then Magento is the best platform for you. Don’t think that it is a tough task to build a website in Magento. If you haven’t tried this and want to know about best and importance of website development in Magento then you have landed on the right page. Before leading onwards let’s understand what Magento is in simple terms.
What is Magento?
Magento is an open-source and free platform that offers you various customised features to build your website. This is the best platform for the newbies in the eCommerce world. This platform offers you all advanced features with high-level security and 24 hours technical support. The platform is available for both versions – free and premium. The subscription cost of the premium version is $24,000/ year. You may not be required to purchase the premium version Initially if you are a beginner. However getting a paid version gives you access to more premium features and functionalities .
So let’s take a ride to the best practices of website development in Magento. It is an easy task, stick till the end with us you will get to know all the steps very easily.
1. Choose Domain Name
A domain name is a very important factor in creating a website on the internet. It affects your ranking on the webpage, brand awareness, and business reputation. You should pick an easy and catchy domain name for your website. Your domain name should consist of your business or company name and a protocol that you see as “https” on the web page. You have to register your domain name with the hosting provider. Sometimes the domain name you are searching for is already taken in that case you can take the unique URL and communicate your brand value.
When you select your domain name you have to register it with the hosting provider. A lot variety of factors have to be considered while choosing your domain and hosting provider. This is important to determine the speed and user friendliness of your website.
2. Installation
In the second step, you can move towards the product page of Magento and can download the required release files to set up. To set up a store on Magento, you can download the files through Git, or Composer. Most of the developers use Composer. After all this process the system will lead to the following installation steps.
- Database Addition
- Web Configuration
- Store Customization
- Magento Installing
3. Customise Design
Your business will only run when the design of your website will be eye-catchy and mobile-friendly that will attract the customers instantly. At Magento, you will get various attractive free and paid themes. These themes will be easy to install, SEO friendly, and can be browsed on any device. Whichever theme you like, pick that theme and copy that theme in the extension manager of your Magento store. Whichever theme you will purchase on Magento you can see it in the extension manager and can install it with a single click.
For installation of the theme, you will have to upload theme files to the server and configure it from the admin panel.
4. Configure Some Extra Functions
Once you have added core functions to your Magento site then you can add some extra functions for a better experience for your customers and you can use Magento extensions for this. There are various extensions available at Magento. You can choose it according to the niche of your business and the requirements of your customers. These extensions are easy to install and you can manage them from the extension manager panel.
You will get some paid and free extensions. These extensions can fulfil the following functions:
Marketing: If you have more focus on email marketing then you can get a Magento 2 SMTP email setting extension or Magento 2 Zoho CRM. You can choose either of two depending on your business and marketing strategy.
Analytics: In any business understanding customer behaviour is very important and will help you to make the product according to the demands of the customers. Magento 2 Google Tag Manager helps you to understand customers’ behaviour and create a report that will help you in your business.
Shipping: Shipping is the most important part of the online business. After placing the order, customers are too eager to get the order for the ease of customers. You can use the Megaworx Order Management extension that will help the customers to track their order and easy return.
5. Test Before Launch
Once you have completed all the technical parts you can launch the website but before launch, you must test so that customers won’t face any issues while using it. Before launch take a look at the payment method option, set up tax rules, and also secure your website through SSL certification. After completion of all these steps run it for a test and check the speed of the website.
Check whether it is showing any code error or not and also take a look at the theme. Make sure that the website won’t have to go through any technical issue indirectly it will affect your customer base and your business.
Wrapping Up
We have mentioned all the steps with detailed knowledge so now you don’t have to worry about the Magento website development just go through each step and you will have detailed knowledge. Magento is one of the best platforms for getting started with an open-source platform for creating your ecommerce website. You don’t have to pay anything to use even if you will face any losses in your business you won’t have to take so much burden. Those who are planning to start an eCommerce business have an idea but don’t know about any platform, then Magento is the best option in such a case.
