When it comes to creating online businesses, Shopify is one of the most used e-commerce website creating platforms. It offers many automated options and features to facilitate the process of creating your online business and hosts them on its platform. However, given the current demands and trends of the market, you need to create mobile-friendly and mobile-responsive websites. According to Global Web Index reports, 87% of people in the US access businesses using their smartphones and to be successful, it is of utmost importance to have a business that is not just accessible but also works well on phone devices.
Now, coming to the question – Is Shopify mobile-friendly and can it help you create a multi-platform website?
The answer is–Yes! Shopify comes with multiple features to help you make your businesses a multi-device platform and contribute to the growth of your endeavour. Shopify offers a diverse range of themes, templates, as well as layouts that you can apply while creating your store and make it more mobile-responsive.
But when we talk about Shopify websites being mobile-friendly, an important question that pops up is, why do we really need a mobile-friendly website or store? Here’s why.
Why is it important to have a mobile-friendly website?
In today’s digital landscape where more people access the internet via their mobile devices, mobile-friendly websites are vital. Here are five reasons why a mobile-friendly site is so important.
1. Mobile usage is on the rise
People are increasingly using mobile devices to access the Internet. Recent statistics show that more than half of all internet traffic is generated by mobile devices. This is a large number of people who use their mobile devices to surf the internet. Your website could be missing out on large numbers of potential visitors if it isn’t optimised for mobile.
2. Better user experience
You may have tried to access a website from your smartphone, but it was difficult to navigate or read. You know how frustrating this can be. It’s important to create a mobile-friendly website with seamless user experiences. Optimising your website to work on mobile devices will ensure that your visitors can navigate your site and interact with it. This improves the user experience and can increase time spent on your site as well as the likelihood of them returning.
3. Search engine rankings that are higher
Did you know that search results are ranked based on mobile-friendliness? Google announced that websites that don’t support mobile devices will not be able to show up in search results for users on mobile devices. This could lead to lower traffic and less visibility for your site. You can increase your chances of ranking higher on search results and attracting more people by making your website mobile-friendly.
4. Website speed improved
Mobile users expect websites that load quickly on mobile devices. Mobile-friendly websites load quicker than desktop websites when viewed on mobile devices. A faster loading time can result in lower bounce rates and better engagement. You can make your website mobile-friendly and provide a better user experience. This will also help you increase website speed which can lead you to higher engagement and eventually more sales.
5. Competitive advantage
A mobile-friendly website is a great way to gain an edge over websites that are not optimised for mobile devices. You can increase your potential customers and visitors by providing a better user experience, speeding up website loading, and ranking higher in search engine results. This will ultimately result in increased traffic, higher conversions, and better user engagement.
How to get started with a Mobile-friendly Shopify Website?
1. Shopify themes that are mobile-responsive
A responsive theme is the first step in creating a mobile-friendly Shopify site. Shopify has a variety of responsive themes that automatically adapt to any screen size. Make sure you choose a mobile-friendly theme when choosing a theme.
2. Simplify your website design
Remember that Shopify websites are smaller than desktop ones when designing them. Your website design should be simplified to make it easy to navigate from mobile devices. Make sure your website design is mobile-friendly with clear fonts and clean layouts.
3. Optimise your website content
Optimising your content is essential in making your website mobile-friendly. Make sure your website content is easily readable on smaller screens. To break up the text, use shorter paragraphs and clear headings. Your website images should be optimised for mobile devices.
4. Test your website on different devices
Test your Shopify website on different devices before you launch it. This will allow you to identify issues in the website’s design and functionality on different devices. To test your website’s mobile responsiveness, you can use tools like Google’s Mobile Friendly Test.
5. Mobile-friendly apps are worth considering
Shopify offers several mobile-friendly apps to help improve your website’s mobile responsiveness. There are apps that help optimise website images, speed up websites, and simplify website design.
6. Mobile-friendly menus are available
Your website’s navigation menu is an important part. It’s essential to make it accessible on mobile devices. A mobile-friendly menu such as a hamburger menu is an icon that expands when clicked to display the navigation links. Users can navigate your website more easily on smaller screens with a mobile-friendly menu.
7. Speed up your website
Speed is an important aspect of user experience and search engine optimisation. Slow loading times can frustrate users, and result in high bounce rates. Optimise your website’s speed by compressing images and minifying code. You can also use a content delivery system (CDN), to increase website performance on mobile devices.
8. Use responsive forms
Websites need forms to be functional and mobile-friendly. Responsive forms should automatically adapt to the screen size of any device. To make it easier for mobile users to fill out your forms, you might consider reducing the number of fields.
9. Prioritise mobile checkout
A mobile-friendly Shopify website must include mobile checkout. Make sure your checkout process works well on mobile devices. Mobile-friendly payment options like Apple Pay and Google Pay are worth considering.
10. Keep an eye on your website analytics
It’s important to regularly monitor your website analytics after you launch your Shopify mobile-friendly website. Google Analytics is a great tool to monitor your website’s performance when it comes to mobile devices. Analysing website analytics can help identify areas that need improvement and make adjustments to your website so it is mobile-friendly.
Top Mobile-Responsive Themes on Shopify for 2023
Here is a list of the top picks of Shopify themes for 2023 that can help you make your store mobile-friendly:-
Debutify is a Shopify theme that’s fast and responsive. You have a variety of customisation options available, including a mobile-first design to ensure your website looks amazing on every device.
Shopify’s Turbo theme is very popular. It is well-known for its responsive design and fast loading times. You have a variety of customisation options available, including a mobile-friendly layout, optimised images and a simplified checkout process.
Empire is a sleek and modern Shopify theme, optimised for mobile devices. There are many customisation options available, including a mobile-friendly theme, custom colours, and a responsive homepage slideshow.
Ella is a Shopify theme for fashion and apparel that is responsive to mobile devices. You have a variety of customisation options available, including a mobile-friendly homepage, customisable homepage sections and a product quick look option.
Retina is a Shopify theme with responsive, mobile design that’s ideal for businesses selling high-quality videos or images. You have a variety of customisation options available, such as a mobile-friendly design and customisable homepage sections. There is also a responsive product grid.
We hope that the article cleared all your doubts about Shopify being a mobile-friendly platform. If there is anything else you are looking for, do reach out to us and we will be back with an answer for you! Tell us about your experiences of using Shopify in the comments below.
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